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Podcast Archives_Ep59

Episode 59: How to land a new client this week

On this week’s episode of Market Like a Boss Podcast, I’m talking about 5 ways you can land a NEW client this week. I’m all about speed and taking massive action to get results fast, so this felt like the perfect episode to record!

Contrary to what you might think, you don’t need to wait around forever to get a new client. Yes, you need to have things in place (like who your dream clients are, your messaging, and making sure you’re showing up consistently), but the rest is just about showing up.

You’re in complete control of how and when you land clients (even if you don’t realize it). In light of that, here are 5 ways I recommend landing a new client this week:

Tap into your network.

Your network is larger than you think. You don’t even realize it, but it’s very common for female entrepreneurs to not talk about their business or their offer. Don’t be afraid to share your business on your platforms. Post on your Facebook profile, reach out to family and friends, previous clients, former colleagues and ask for them to share your business…comes down to your networking. Don’t be afraid of any judgement from family and friends – the people who support you will love seeing you get visible.

Go to where you’re already connected with potential clients and make offers.

Are you talking about your offers regularly? If not, you can’t expect people to know what your services are or that you’re even taking clients. Don’t wait for someone to come to you. Make it easy for a prospective client to decide to work with you.

Reach out to referral partners.

Who are the people that reach a similar audience as you and offer complimentary services? These are the people that you want to connect with. Not only can they put you in touch with new clients, but they can also give you added exposure to their audience.

Follow up with existing leads.

If you’re not following up with leads, you’re leaving money and clients on the table. Follow-up can be as simple as checking in with a potential client and asking how they’re doing and how you can serve them. Just like friendship – if you don’t hear from a friend for a while, you’ll probably text or call to check in, right? Same thing with your marketing. Put time on your calendar to follow up with a certain number of people each week. Be that helpful, resourceful person that people would want to connect with and you’ll be shocked at how easy it is to land new clients.

Go to other groups/discussion forums.

I highly encourage you to join other Facebook groups or similar discussion forums where conversations among your audience are happening. Be helpful, answer questions, offer tips…and when appropriate, tell them about your Facebook group, your freebie, etc…but be sure to ask for permission first!

Let’s land some new clients this week, ladies!

Connect with Market Like a Boss! 

  1. Continue the conversation in Michelle’s Facebook Group

  2. Find out how you can work with Michelle at Vroom Communications

  3. Grab your copy of Michelle’s free guide – 5 Steps to Get Clients Like a Boss.

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