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small business marketing

How To Find & Attract Dream Clients For Your Business

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So you’ve decided to market your business. You’ve invested in a website and made sure your products and services are the best they can possibly be. You’re ready to usher new clients in the door.

Only you’re hearing crickets. No one is visiting your website. No one is calling or emailing to inquire about your services. You feel like you’re on a deserted island trying to flag down the rescue helicopter. And worse, you’ve spent a ton of money on marketing with nothing to show for it.

15 Reasons Why Your Marketing Isn’t Working (and How to Fix It)

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So you’ve decided to market your business. You’ve invested in a website and made sure your products and services are the best they can possibly be. You’re ready to usher new clients in the door.

Only you’re hearing crickets. No one is visiting your website. No one is calling or emailing to inquire about your services. You feel like you’re on a deserted island trying to flag down the rescue helicopter. And worse, you’ve spent a ton of money on marketing with nothing to show for it.

6 Things to Do Before Marketing Your Business

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So you’ve started a business. Congratulations! Now what? I see a lot of business owners launch a new business and immediately start marketing themselves…despite not having several essential tools in place. When you rush to market your business without doing your homework ahead of time, your efforts will fall flat. You won’t attract the right …

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How Social Media and Email Marketing Helped My Client Make an Extra $3.5K

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I had a new client come on board last March with a very specific goal: increase attendance for a big conference in May. She had reached nearly half of her attendance goal, but needed an extra push to get to the finish line. Together we created a marketing strategy that focused on email marketing and …

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16 Ways to Grow Your Business During the Slow Times

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If there’s one thing I’ve learned in my first year as a business owner, it’s that business ebbs and flows. One minute you’re swamped with work and the next, you’re wondering where the heck all your clients disappeared to. There’s usually no happy medium – you’re either really busy or you’re not. The slow periods …

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How to Find Your Target Audience (and get them to listen!)

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As a small business owner, marketing is one more item on your already crammed to-do list. How are you supposed to find time to promote your products and services and run your business? You decide to hire someone to help or delegate the task to a member of your team. That person throws up some …

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