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digital marketing

8 Similarities Between Owning a Business and Running a Marathon

The two most overwhelming times in my life came within one year of another. The first was when I ran a marathon in Disney World two years ago. The second was when I started my business seven months ago. It’s no coincidence that those were the scariest (and most exciting) times of my life. The …

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8 Reasons Ignoring Social Media Is Bad For Business

Let’s face it: on the list of monetary priorities, social media may not rank very high. As a business owner, it’s easy to get caught up in paying bills, managing employees, finding clients, etc. But if you’re not careful, you’ll find yourself spinning your wheels with nothing to show for it.

I’m not going to give you a million reasons why you should invest in social media. Instead, I’m going to give you eight reasons why ignoring social media can hurt the business you’ve worked so hard to cultivate.