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public relations

How I Snagged an Associated Press Interview [and how you can get FREE publicity for your business]

I’m going to tell you exactly how I got an interview with the Associated Press… In my more than ten years of public relations experience, I’ve pitched the Associated Press many times. I’ve never gotten a story placement – until now. A few weeks ago, I pitched an Associated Press reporter who was writing a […]

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8 Similarities Between Owning a Business and Running a Marathon

The two most overwhelming times in my life came within one year of another. The first was when I ran a marathon in Disney World two years ago. The second was when I started my business seven months ago. It’s no coincidence that those were the scariest (and most exciting) times of my life. The

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4 Things Holding Small Businesses Back From Marketing (are you making one of these excuses?)

It’s time to make a change. It’s time to step outside of your comfort zone and put yourself and your business out there. Sure, you could keep going along on the same course for the next few years, and maybe even make a small profit doing it. But you’re holding yourself back from the chance to grow your business in a way you never imagined.

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