This is a very special episode of the Market Like a Boss Podcast as I’m joined by guest Makayla Ervin who will share tips for how to build authority online. If you want to be seen as an expert online, then it’s critical for you to show up like one. Makayla and I talk about …
Episode 58: How to Build Authority Online (with Makayla Ervin) Read More »
Making assumptions about your potential clients may hurt your marketing. In this episode of the Market Like a Boss podcast, I talk about what assumptions most people make about their audience and how to stop making them. Here are the top assumptions I usually hear: 1. People aren’t interested. 2. My messaging sucks. 3. My …
Episode 057: Don’t Make Assumptions About Your Audience Read More »
So you’ve decided to market your business. You’ve invested in a website and made sure your products and services are the best they can possibly be. You’re ready to usher new clients in the door.
Only you’re hearing crickets. No one is visiting your website. No one is calling or emailing to inquire about your services. You feel like you’re on a deserted island trying to flag down the rescue helicopter. And worse, you’ve spent a ton of money on marketing with nothing to show for it.
Most women struggle to put out content consistently. That’s because they’re not repurposing their content. When you repurpose content (vs. creating every single piece of content from scratch) you’re working smarter, not harder. That’s why I brought in content repurposing guru Ellyse Colson to give us all her tips in this week’s episode of the …
Episode 056: How to Repurpose Content (with special guest Ellyse Colson) Read More »
Dream leads are people who are ready to invest in working with you. If you have a system for bringing in dream leads, you will never be at a loss for clients. In this episode, I share my 3-part system for attracting dream leads. This is the same system that I used to hit 6-figures …